Roel Peeters is the CEO & Co-founder of Roost. Mr. Peeters is a serial entrepreneur with over 20 years of startup experience ranging from enterprise software to consumer electronics and semiconductors.
Before starting Roost, he was the co-founder of Ozmo Devices, a pioneer in low-power Wi-Fi. Prior to Ozmo’s acquisition by Atmel in 2012, Peeters successfully raised angel and venture funding rounds for the company. He also developed and executed Ozmo’s go-to- market plan with strategic partners including Intel and Microsoft. Furthermore, Peeters secured a key role for Ozmo in the standardization activities of Wi-Fi Direct technology.
Roost develops and provides an online platform that offers installation simplicity and a way for consumers to transform their existing home products into smart connected devices.