Head of Global product, marketing and design at Trōv, Jeff is responsible for leading Product, Marketing and Design/UX initiatives, driving adoption, optimizing the funnel and leading engagement within the community.
Jeff is an entrepreneur and brand strategist. After spending several years leading brand strategy at Tier I consumer packaged goods companies, including Johnson & Johnson, Jeff started Tent Media, a global digital marketing agency. In the early days of Trov, Jeff and team were hired to jumpstart marketing efforts, and were then brought on full-time to lead marketing/comms.